Industry Updates

QR Codes and AR: Bringing Digital Branding to Retail and Private Settings

  By Eitan Miller, Founder and Director of Boundless Creative, a boutique full-service NYC-based commercial production company helping…


A Brand Design Q&A with Chris Edmunds of United Creatives

When MHW was tasked with helping brand owners create new-to-world brands in 2020, we looked at our vast network of clients for brand design agency…


The Essential Role of Technology in Beverage Alcohol

By Roger Morris, Contributor to World of Fine Wine, Drinks Business, Meininger’s Talk with anyone in the wine, spirits and beer trade – in fact, talk…


Ready-to-Drink Cocktail Expansion Bill Passes Vermont Legislature

Source: Distilled Spirits Council of the United States Ready-to-Drink Cocktail Expansion Bill Passes Vermont Legislature Bill to increase…


State of the Industry: What Will 2022 Bring?

Watch MHW’s Webinar on the State of the Industry: What Will 2022 Bring?   The last year has been the Golden Era for beverage alcohol…


Drinks Intel Magazine: MHW helps brands navigate choppy logistics waters

Source: Drinks Intel Magazine (pg 32-33), by Alexander Smith Monsieur Henri Wines Ltd was founded in 1933 by Harry Feinberg, following the repeal of…


IWSR's Key Alcohol Trends for 2022

Source: IWSR Beverage alcohol has proven itself to be one of the most crisis-proof consumer goods categories at a time of significant disruption.…


NielsenIQ: The Current Biz of RTD Fizz

NielsenIQ: The Current Biz of Total RTD Fizz RTD Highlights: Malt-based hard seltzers are the majority share holder of RTDs, but spirits RTDs,…


The Current and Future Growth of Agave Spirits

By Kyle Swartz, Editor of BeverageDynamics Agave spirits are surging in the U.S., with consumers enjoying Mexican exports in droves. Retailers have…


MHW Holiday Cookbook

Link to MHW Holiday Cookbook