Concept-to-Commercialization
MHW is excited to offer our new program called Concept-to-Commercialization. We are now helping brand owners create new to world brands that are proudly displayed on shelves all over.
MHW creates a critical path to-market that encompasses all elements of the product development process: product concept, design, and sourcing for liquid, component, and co-packing.
General Services
- New brand development
- Product reengineering
- Liquid sourcing
- Co-packing sourcing
- Using 3rd party design companies for full pack development
including ensuring packaging & liquid mandatories are in place
- Using 3rd party design companies for full pack development
- Brand world development, social media, marketing & POS capabilities
- Cost of goods analysis and tracking
- Risk management & mitigation
- Keeping all stakeholders on track for projected launch date – critical path tracking
- One stop shop project management tool for all stakeholders to access which includes
specification information, pricing, timelines, compliance etc.
- One stop shop project management tool for all stakeholders to access which includes
- Weekly & Biweekly meetings
- 6-month post-launch review
Our design partner, Chris Edmunds, from United Creatives brings so much diversity in his finished product offerings, from brand naming, brand storytelling, brand world creation, brand design and social media strategies which allows MHW to offer a wide array of services based on the needs of the client. We are extremely excited as we look to work on plenty more innovative projects with the United Creatives team on our Concept-to-Commercialization program.